OCC 2017

Outsource to the Caribbean Conference

Client

Caribbean Export Development Agency

Consultancy Status

Completed

OCC-Web-Banner-Register-Now

Opportunity

Develop content for the website promoting the OCC 2017 event and promote the event to regional stakeholders.

Response

Data Collection & Content Development

  • Press releases
  • Production of press features
  • Success stories
  • Other information.

Promotional Assistance to Key Stakeholders

  • Secured stakeholder participation in the event
  • Developed Email marketing platform content
  • Curation/drafted content for six newsletters

Solicited Sponsorship for the Event

  • Logo
  • Slogan
  • Retractable Banner
  • Brand Guide
  • Branded Items: tote bags, pens & stress balls

Results

  • Developed of a range of content for the OCC website including pages for St. Lucia, Trinidad and Tobago, and Dominica
  • Solicited and secured sponsorship for four Bronze, Silver and Gold sponsors
  • Promoted OCC2017 to key stakeholders in the BPO sector:
    • One article (approx. 1000 words) on the BPO sector in the Caribbean
    • Four press releases on:
      • The OCC event and BPO value proposition of the Caribbean
      • The keynote speaker
      • A major sponsor
      • The results of Investor Perception Survey undertaken by Caribbean Export